You know traditional publishing still exists, but you’ve heard that a lot of people are increasingly choosing self-publishing with platforms such as CreateSpace, Smashwords, Lulu, and Lightning Source. The first question you’d want answered in that scenario would be, why self-publish, or what’s in it for me? Expect a lot of compelling answers for your inquiry, but one of the most convincing would be creative control.

So, what’s creative control and what are the implications of this aspect to self-publishing authors. To elaborate on this matter, take the case in point of a musician that has already envisioned how they’d want their track to sound once it’s been produced. Such a musician may already have a certain, “flow”, beat, tune, or melody that they’d love incorporated in their track.

If the artist denied creative control, it means that only their producer has input over how the production will take place and how the final track will sound like.  The artist’s role will be reduced to just writing and recording the song.

With self-publishing, authors don’t want to write their stories and leave every other book creation processes and tasks to third parties who have the final say over how the work will be presented and delivered in the market. These authors want more control over the processes.  Of course, a lot of people will argue that the most attractive aspect of self-publishing is the money, and that’s not very far from the exact truth for a number of reasons.

For starters, why would you content with taking only a small fraction of the revenue from the sales of your titles when, if you do it yourself with the help of self-publishing firms, you get to rake in the lion’s share? However, those who have been in this business for sometime have discovered that there’s much more about independent publishing than just the money.

There are a lot of comforts and conveniences to enjoy when, as a self-publishing author, you take charge of every element of the process, including the text of your story, book formatting, cover design, and pricing. If you’ve done this a couple of times and succeeded, you’re likely to be confident that you can pull it off better than a traditional publisher, and that means you do not need anyone dictating how you’re going to tell or present your story.

You may also feel that you know your audience better. After all, you’re the one dedicating your social media time to your readers. You’re constantly engaging your audience on your blog, and you know what they want. It’s only fair that you’re allowed to implement your ideas as you deem fit.

Even with creative control, you can count on us here at The Fast Fingers for high-quality book formatting, cover design, and eBook conversions/creation. We don’t take creative control away from you—rather, we work closely with you to help implement your ideas while adhering to book formatting/creation standards that your self-publishing platform has set. Call us today for expert assistance with all aspects of book design.

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Creative Control: What it Means for Self-Publishing Authors

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