Most Common Questions Every First-Time Self-Publishing Author Ask

I’m new to publishing children’s books. I have written two children’s books and started to illustrate my first book myself. Can I ask where do I start in regards to publishing? Is it best to go through Amazon? Find a publisher? Publish my own?

Publishing a children’s book can be both exciting and challenging. Here’s a step-by-step guide to help you navigate the process:

Finalize Your Manuscript and Illustrations:

Before you think about publishing, ensure that your book is well-written and the illustrations are professionally done. Consider getting feedback from other authors, illustrators, or potential readers.

Research the Children’s Book Market:

  • Understand your target audience.
  • Familiarize yourself with the popular trends, genres, and styles in children’s literature.
  • Visit bookstores and libraries to see what’s currently on the shelves.

Decide on Your Publishing Route:

Traditional Publishing:

Pros: Access to professional editing, marketing, and distribution. Potential for advances (upfront payments).
Cons: Less control over the final product. Can be challenging to get accepted by a traditional publisher, especially for new authors.

How to Start:

Research children’s book publishers who accept unsolicited manuscripts.
Prepare a query letter, synopsis, and possibly a few sample chapters as per the submission guidelines of each publisher.


Pros: Full control over the content and design. Higher royalties per book.
Cons: Requires more upfront investment (for editing, design, printing, marketing). You’re responsible for all aspects of the book’s production and distribution.

How to Start:

Platforms like Amazon’s Kindle Direct Publishing (KDP) make self-publishing relatively straightforward. They offer both print-on-demand (POD) and eBook options.
Consider hiring professionals for editing, cover design, and formatting.

Consider Professional Help:

Even if you’re self-publishing, consider hiring professionals for:

Editing: Ensure your book is free of errors and flows well.
Cover Design: A captivating cover can make a significant difference in sales.
Marketing: Think about strategies to promote your book, including social media, book readings, school visits, etc.

Pricing and Distribution:

Decide on a pricing strategy that’s competitive but also values your work.
If using Amazon KDP, you can make your book available on Amazon and potentially other online retailers.

Market Your Book:

Create an author website or blog.

Engage with your readers on social media platforms.
Attend book fairs, schools, and libraries for readings and signings.

Stay Persistent and Informed:

Rejections are a part of the process in traditional publishing. Use feedback to improve.
Stay updated with industry news and trends. Joining author groups or organizations can be beneficial.

The best publishing route depends on your goals, resources, and preferences. Whether you choose traditional publishing, self-publishing, or a hybrid approach, the key is to produce a quality book and effectively connect with your target audience. All the best with your children’s books!

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